SEAT presented its new online environment at the 66th International Frankfurt Motor Show.

Their new online presence comes in form of an intuitive and user friendly, content driven website. Thanks to rich use of imagery, the website will be easier to navigate and offers a more immersive user experience. There is also an online shop for official SEAT parts and accessories.

SEAT aims to engage the user and immerse them in the world of the brand through unique and innovative features such as the SEAT Digital Museum, an online environment that was designed over a two day event aptly named the ‘Archithon’, in Barcelona. Young architects came together and competed to design the perfect online virtual space for SEAT to showcase the past, present and future of the brand.

The new online environment will also be responsive and adaptable to all mobile devices, making it even easier for users to view content on the go, offering a completely integrated experience.

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